Influence

Speaking with Conviction

Competency: Agility
Attribute: Convincing
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    Introduction

    Benefits of Speaking with Conviction

    Speaking with conviction means delivering your message in a way that commands attention, inspires trust and shows that you genuinely believe in what you are saying. Whether in personal conversations, public speaking or professional environments, speaking with conviction can make a significant difference in how your words are received. It’s not just about what you say but how you say it. Confidence in your delivery, clarity in your message and emotional resonance with your audience can all help you speak with conviction.

    • Enhanced Credibility:
      When you speak with conviction, you come across as more knowledgeable and trustworthy, making others more likely to believe in your message.

    • Stronger Influence:
      Speaking confidently allows you to have a greater impact on your audience, whether you are persuading, motivating or leading.

    • Increased Engagement:
      People are naturally drawn to those who speak with passion and certainty, making it easier to capture and hold your audience's attention.

    • Improved Self-Confidence
      The more you practice speaking with conviction, the more confident you will feel in all areas of communication, enhancing both personal and professional interactions.
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    Self-Paced Coaching Questions

    Evaluate Your Conviction When Speaking

    Consider these questions:

    • Do you often hesitate or second-guess myself when speaking, especially in front of others?
    • How do you feel when delivering a message; confident or unsure?
    • Are there certain situations where you struggle to speak with conviction? Why might that be?
    • Do you take time to prepare your thoughts before speaking, or do you tend to speak impulsively?
    • How would your personal or professional relationships improve if you spoke with more conviction?

    Reflecting on these questions can help you identify areas where self-doubt or hesitation may be holding you back in your communication.

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    Strategies

    Speaking with Conviction

    • Prepare and Know Your Message:
      Confidence in speaking comes from knowing your material well. Before you deliver a message, take the time to research, organize your thoughts and clarify your main points. When you are well-prepared, you are less likely to doubt yourself and more likely to deliver your message with conviction.

    • Practice Assertive Communication:
      Assertive communication involves expressing your thoughts, feelings and needs in a clear, direct and respectful manner. It’s about being confident without being aggressive. To speak with conviction, practice assertiveness by standing firm in your opinions while remaining open to feedback or differing perspectives. Use "I" statements to take ownership of your message, and be deliberate with your tone, pacing, and body language to reinforce your confidence.

    • Engage Your Audience Emotionally:
      Speaking with conviction isn’t just about delivering facts; it’s about connecting with your audience on an emotional level. People are more likely to believe and remember a message when they feel emotionally engaged. To achieve this, share stories, use passionate language and emphasize the impact of your message on your audience’s lives.

      Speaking with conviction is a powerful tool that can significantly enhance your personal and professional interactions. It allows you to express your ideas clearly, inspire trust and influence others in a positive way. By preparing thoroughly, practicing assertive communication and engaging your audience emotionally, you can transform the way you communicate and build confidence in every conversation.

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    Bibliography

    This article has been inspired by the following sources: 

    • Heath, C., & Heath, D. (2007). Made to stick: Why some ideas survive and others die. Random House.

    • Alberti, R. E., & Emmons, M. L. (2017). Your perfect right: Assertiveness and equality in your life and relationships (10th ed.). New Harbinger Publications.

      Gallo, C. (2014). Talk like TED: The 9 public-speaking secrets of the world’s top minds. St. Martin's Press.

    • Zenger, J., & Folkman, J. (2011). The extraordinary leader: Turning good managers into great leaders. McGraw-Hill Education.