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- i4 Neuroleader Methodology
In 2009, the About my Brain Institute was founded by mother & daughter team, Silvia and Relmi Damiano with the vision of democratising leadership & neuroscience to shake up how we develop ‘the human’, ‘the leader’ and ‘the creative’ we all carry within.
As a way to explore peoples’s incipient interest in the brain, in 2010, they produced the first international “Brain Art” competition and exhibition. Over the course of 2 years this project attracted over 1000 artists, scientists, designers, writers, health practitioners and business leaders from all over the world who shared and expressed their different perspectives on neuroscience, creativity and mental health.
The insights gained from this venture, highlighted the relevance of building a more holistic, design-driven and interdisciplinary approach to applying brain science to our daily lives and to the business world. With 20 years of experience under Silvia’s belt transforming leaders and cultures paired with Relmi’s user-centered design, digital strategy and artistic expertise, they started the development of the i4 Neuroleader™ Model, Methodology & Assessment.
In 2013, the term ‘Brain-Friendly Cultures’ was coined in the book ‘Leadership Is Upside Down: The i4 Neuroleader Revolution’ which was published together with the launch of the i4 Neuroleader™ Certification. The purpose of this program is to transform current leadership practices in order to create brain-friendly leaders for the future, leaders who are more conscious, ethical, compassionate, healthy, integrated, imaginative, intuitive and inspirational.
Over the course of 4 years, various leadership and wellbeing retreats were conducted both in Australia and Cambodia. In addition, as part of Vivid Sydney, Silvia and Relmi hosted the annual i4 Tales Conference & Design Exhibition, which attracted hundreds of people each year to explore and discuss how we can create a more brain-friendly society. Knowing that anyone can rewire their brains to unleash the potential within, is a strong indication that better brains create better leaders and workplaces.
Carrying on this important message, by 2017, the About my Brain Institute had successfully certified more than 800 i4 Neuroleader™ Practitioners across every continent, ran many public events and conducted private programs for organisations in various industries with the aim of awarding the ‘Brain-Friendly Cultures Award™’.
In order to amplify this vision, in 2018, Silvia and Relmi self-funded and produced the film ‘Make Me A Leader’. This multiple award-winning documentary features highly regarded experts and scientists who share the secrets of how leaders can optimise brain and body performance to thrive in the 21st Century. It was this year, when their work was also industry recognised by the ‘The 100% Human At Work’ Virgin Unite Initiative and the i4 Neuroleader™ Program was voted as one of the Best Leadership Development Programs by the ‘Australian Institute of Training & Development’.
The About my Brain Institute is on a mission to ‘create a brain-friendly world’ by providing a scalable educational platform that provides skills development in brain-based leadership to help organisations and their people become more balanced, authentic, confident, productive and happier. This perspective is reflected in the 2020 book ‘Brain-Friendly Leadership: The 9 Habits Of A Future Fit Mind’.
Providing wider access to the latest thinking in neuroscience and wellbeing applied to leadership is About my Brain Institute’s priority. With this purpose in mind, in 2021, the team re-launched their product suite and certification together with newly published research. The i4 Neuroleader™ Platform now offers a fully resourced virtual learning space designed to develop a new breed of leaders. We invite you to join us in the i4 Neuroleader™ Revolution!
Humanity depends on it.
This is how we do business, our values inspire and guide us in every aspect of what we do.
Knowing who we are and the impact we have on others is what we promote as a business and what we aim to do ourselves. We are on the same journey as our customers, and we like that.
Being fully engaged and having fun while working is very important to us - it is what gives our work meaning and joy. This is only possible when we put our souls and minds into everything we do.
Surprise and change has become a feature of our lives, so becoming insatiable learners and avoiding extinction is the new imperative. We aim to be nimble, flexible and open-minded so we continue to evolve.
Thinking beyond our own interests, becoming aware of environmental and social forces, and stretching our minds to venture into the unknown is what makes us achieve the unachievable.
Sticking to our values, keeping our word, and standing by our mates creates authentic and trustworthy relationships. Working side-by-side to achieve our dreams is merely spectacular!
Get certified in our methodology and help us create brain-friendly leaders, teams and cultures.